At OC6 in 2019, the Oculus for Business team unveiled VR business use cases from leading enterprise companies. See how Hilton is using virtual reality employee training to build empathy and enhance hospitality. How Nestle Purina’s virtual reality raining boosts productivity and improves employee safety in factories. And how Ford Motor Company is designing the cars of the future in virtual space.
Soldiers, surgeons, and astronauts have trained for decades in virtual reality (VR). People learn best by doing, and by getting feedback when they make mistakes, which is why these high-stakes lines of work are natural applications of the medium. But over the past few years, the cost to deploy VR has plummeted, and the technology has expanded into more general use at Fortune 500 corporations, where employees working in industries such as retail, logistics, and customer service are practicing in VR headsets to get better at their jobs.
In this article, I focus on three case studies on employee training: one based on learning physical procedures, one on conversational “soft skills,” and one on corporate culture. All three case studies have shown return on investment, and each involved thousands of employees — a sample size unheard of in academic studies of VR. They were conducted by Strivr, a VR-based immersive learning platform provider. [Disclosure: I cofounded Strivr and the examples given are clients of the company.]
Continue reading here: https://hbr.org/2020/09/is-vr-the-future-of-corporate-training?utm_campaign=Industrial%20VR%2FAR%20Forum%20Content&utm_medium=email&_hsmi=95975019&_hsenc=p2ANqtz-81-zEiPEV9-LwiFKqLXUq218FG5lqocm5DYtuV33cw8ofGZxzFZccP1-5DttybV3psBRwxXrpdJQzLP0Z1F54d-qVTbg&utm_content=95975019&utm_source=hs_email
Sometimes, when I’m sick of being boxed in on the video-chat checkerboard, I slip into my 3-D holographic self and wander, like a floating digital ghost, in search of colleagues.
Sometimes we meet in a virtual conference room overlooking the mountains. Sometimes we just chat in an elevator to nowhere. .
In 2000, Netflix approached Blockbuster about purchasing their fledgling company. Continue reading